The Italian Chamber of Commerce in Sweden in collaboration with Noce Ab and BetterChange Consulting is
pleased to invite you to the Second Edition of the Italian Business Lounge.
About The Event
Strategy Work That Drives Real Results
Speaker: Gabriella Ödman, MSc in Economics & Business Administration
Certified Board Director | Business Strategist | Management Consultant |
Founder of Kansea Future Business
Abstract: What is strategy? How do companies truly work with strategy in practice
— and what separates plans from real progress?
Building on insights from CANEA’s Strategy Barometer and my experience as a marketing and
communications
executive, board director and advisor, I’ll share reflections on how strategy work actually looks
inside
Swedish companies today — what works, what doesn’t, and what can be done to strengthen strategic
impact.
We’ll explore:
- How to make strategy simple, actionable, and alive in the organization
- The critical collaboration between owners, boards, and management
- How to turn complexity and uncertainty into focus and opportunity
The goal is to inspire practical thinking around strategy — not as a yearly exercise, but as a
continuous
process that drives growth and engagement.
After: Interested in taking it further?
Join a Business Strategy Scan — a short, interactive workshop to assess your company’s strategic
clarity
and uncover your next growth opportunities.
About Gabriella Ödman:
Gabriella Ödman is a certified board director, business strategist and management consultant. With an
MSc
in Economics & Business Administration and a background as Marketing and Communications Manager, she
has
extensive experience working with both Swedish and Italian companies — including serving at ENIT,
the
Italian National Tourist Board.
Today, she is active in several boards and advisory boards and runs Kansea Business Future, a
management
consulting business focused on strategy and corporate communications, mainly within the Life Science
industry.
Gabriella helps boards and leadership teams create strategic clarity, alignment, and growth.